Our Sustainable Future case study: North West Quadrant, Slough

Finding new solutions to delivery

The North West Quadrant in Slough is a bold vision to deliver up to 1,600 new homes, workspaces, retail, and high-quality public amenity space as part of a carefully shaped masterplan at the heart of Slough town centre.

Previously the location of a Thames Valley University campus, we initially worked with Slough Borough Council through our long- standing Slough Urban Renewal Partnership to develop early proposals which could help unlock the potential of this highly visible site.

Yet after declaring its financial struggles and a need to sell the site, there was a strong desire to maintain the momentum that had been built already. In response, the site was acquired by Homes England and together we have continued to push forward with plans for the place-changing North West Quadrant.

The deal in Slough with Homes England was a perfect example of how strong partnerships between the public and private sector can overcome challenges to achieve shared goals.

It is testament to Slough’s ongoing ambition and resilience that we have been able to find alternative mechanisms of delivery and continue to work closely and pragmatically together. Even in the toughest moments we can find solutions by working in partnership.

North West Quadrant represents a great example of how the regeneration of an important site in a prominent town centre location will bring about a wide range of benefits. Being only a short distance from Windsor with its internationally renowned heritage assets, Slough’s reputation is not of the same stature of some of its neighbouring towns.

Perhaps some unfair characterisations in TV and film have unfairly affected the town’s image. Yet, it is a fantastic town, with great people, a rich history, and excellent connectivity – with Heathrow only four miles away and fast train links into central London and beyond.

Regeneration can do a huge amount to change perceptions, attract investment, and drive growth. Through our partnership with Homes England we will be able to ensure that the vision for North West Quadrant is carried forward and acts as a catalyst to improve the visitor experience and elevate the whole town centre.

North West Quadrant has the potential to capture people who might otherwise pass through. It will provide opportunities for new and established businesses as well as creating more jobs and greater prosperity for Slough’s residents.

The sustainable new neighbourhood will include a range of homes to curate a dynamic and mixed community. It will support and grow the town’s evening and nighttime economy, creating more footfall and increasing the amount of money spent locally.

It will be a place for the people of Slough, offering opportunities for young families, professionals, or downsizers – including affordable homes. It will seek to enhance the already strong community spirit in Slough, with designs based on a thorough understanding of the needs of the local population. This includes an aim of instilling a strong sense of place through new amenities and green public spaces.

North West Quadrant will encourage a strong sense of pride – now and for future generations – flipping the often negative sentiment around Slough on its head.